LEARN A.I. FOR MARKETING.
IN 2 DAYS. WITHOUT CODE.

Join the Course Waitlist Today

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IN PARTNERSHIP WITH

EVERYTHING EXPLAINED JUST WATCH THE VIDEO!!

YOUR NEW "SECRET
WEAPON"

“A.I. will be an integral part of every business aspect we know today. Managers and C-Level executives will require a critical set of new skills related to A.I. And if they don’t…Well, they might be left in the dark.”

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Digital skills gap
Get in touch!

YOU CAN LEARN A.I.
WITHOUT CODING


Artificial Intelligence can also be used by non-data scientists and companies with smaller data sets.


A.I. is no longer reserved for large companies with armies of data scientists and huge data sets.


YOU can now leverage it as a secret weapon of your personal skills and growth strategy.

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WHAT CAN YOU DO AFTER THIS COURSE?

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Understand all the concepts and jargon of Machine Learning and Artificial Intelligence.

Select and execute A.I. algorithms for business purposes such as predictions, segmentation and NLP (Natural Language Processing).

 Fully understand when and where to apply A.I.  to a business case.

“Now that I’m writing this blog post, a couple of days after the course, there’s only one way to describe my experience: ‘WOW’. I’ve never attended such an interesting course in my life!”

Ronald Voorn

Former Cmo Heineken

WHERE CAN YOU APPLY A.I.
FOR MARKETING AND GROWTH ?

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WHO IS THIS COURSE FOR?

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A.I. is a large and complicated field. It can feel like “magic”. It’s not. We’ve made it accessible to anyone.

  • No previous skills required...
  • CEOs
  • VPs
  • Marketers
  • Digital Consultants
  • Product Owners & their teams
  • Executives who want to make better decisions
  • Startup Founders 
  • Account Managers and Sales 
  • Consultants 
  • Business Developers
  • Anyone interested in growing a product or business..

DATES & PRICES FOR UPCOMING COURSES

WAITING LIST

We don't have any upcoming dates for now.
Sign up for the waiting list here

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SAVE A SPOT FOR OUR NEXT COURSE IN London

Price: £1497.00,- excl. VAT

YOUR CURRICULUM

Data
Data

Day 1: An intro to AI, Predictions, building clusters and hyper-customization

Morning

  • Inspirational stories and the growing importance of A.I.
  • General applications of A.I
  • Applications of A.I. in marketing
  • The limits of Machine Learning As A Service
  • First Prediction Modeling exercise
  • Powerful applications of A.I. in marketing
  • A.I. within the GROWS process of rapid experimentation

Afternoon

  • Understanding predictive analytics
  • Create a prediction model for a B2B Saas company
  • Create a prediction model for an Ecommerce company
  • The importance of retention and building a churn prediction model
  • Building a prediction model to calculate and predict Customer Lifetime Value
  • Mini introduction to clustering and segmentation

Lunch

Experimen
Experimen

Day 2: Psychographic Personas, Recommendation Engines and Deep Learning

Morning

  • How the best are using clustering for marketing
  • Clustering customers according to CRM data
  • Clustering customers according to website events
  • Naming and creating segments from clusters
  • Psychographics first step: Dimensionality Reduction

Afternoon

  • Psychographics second step: Naming personalities
  • Applications of psychographic traits
  • Image recognition: Build your first clusters from images
  • Natural Language Processing: sentiment analysis
  • Wrap up, next steps and networking
Get in touch!

WHAT ARE SOME APPLICATIONS OF AI FOR MARKETING AND GROWTH?


PREDICTIVE ANALYTICS — LEADS, SIGN-UPS, SALES CLTV, Shopping cart size..

Similar prediction methods allow us to predict how much a customer will be worth over his customer lifetime cycle. CLTV prediction is an important problem where an accurate estimate of future value allows businesses to e‚ffectively allocate marketing spend, identify and nurture high value customers and mitigate exposure to losses.

PSYCHOGRAPHIC PERSONAS — PERSONALITY PROFILES

Understanding your customers is no longer about demographics or interests. A deeper understanding linked to your customer’s personalities, attitudes and behaviours allows for greater growth.

CUSTOMIZATION — 1:1 MARKETING

Providing a personalized shopping experience for customers across all channels is a vital key to survival. Broad recommendations and the suggestion that "shoppers who view this, also viewed that" doesn't cut it anymore. A.I. allows us to show the right message, on the right channel at the right moment.

DEEP LEARNING — IMAGE RECOGNITION

As a creative marketer, you’re likely on the lookout for innovative ways to reach your audience at all times. There’s a new kid on the block that just might revolutionize interactive marketing, and it’s called image recognition.

NATURAL LANGUAGE PROCESSING — SENTIMENT ANALYSIS

Natural Language Processing is a way to extract sentiment from customer feedback and customer chats. Market research can provide companies with a snapshot of how a small sample group perceives a product at a moment in time. Sentiment analysis is comparable to a continuous video of real-time feedback. It’s a powerful qualitative tool that can apply to you or your competitors.

MEET YOUR INSTRUCTORS. REAL PRACTITIONERS!

David Arnoux

Co-Founder

Growth marketing, experiment design, analytics and persuasive techniques

Jim Groenen

Trainer / Coach

Expert in marketing automation, funnel optimization, web analytics and tracking.

Jean Bonnenfant

Trainer/Coach

Content Marketing, Agile, Business & Personal Branding, LinkedIn, Advertising, UX & UI Design.

Job Rietbergen

Trainer / Coach

Head of Growth and Growth Coach. Specialised in B2B lead generation, A.I. for Growth, Technical Marketing, Web Development & Marketing Automation.

Camiel Roex

Trainer / Coach

Statistics, Experiment design, code, digital marketing, analytics

Eden Laboda

Trainer / Coach

Front-end code, back-end code, virality, experiment design

Stefan Daniels

Trainer / Coach

Conversion centric design, visual design, product, UX, UI

Bernardo F. nunes

Data Scientist

PhD and teacher in data science, machine learning, deep learning and business applications of A.I.

SOME OF THE COMPANIES WE'VE TRAINED

Spotify Shopify Bloomon ING Pipedrive Google RTL LinkedIn Transavia foodora tonys Usabilla Mister Green vanderbron Deloitte Onefit Catawiki Helloprint Bugaboo Peerby Kpn National Nederlanden GreyGroup Sony Minibrew talpa gamehouse favro philips revue fitchannel Vodafone Mysterland Mollie pg coolblue shiphol unilever kpn ogilvy ahold unive rugby appsignal postnl marktplaats IBM scotch and soda

ACCESS TO OUR ONLINE LEARNING ENVIRONMENT

All participants get lifelong access to our exclusive Online Learning Environment.
Find all our up-to-date course materials at any given time!

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EXCLUSIVE SLACK COMMUNITY

Also… Get Access To Our Exclusive Slack Channel Community
With 2000+ Growth Experts From Previous Courses!

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HERE'S WHAT OUR PARTICIPANTS
HAVE TO SAY ABOUT THE A.I. COURSE

Martine de Visscher

Business Development and Product Incubation

"Mandatory training material if you want to get your basics right about A.I and Machine Learning!"

Dennis Repkes

Business Development and Growth

"Love this course: it enables all (data) marketeers & analysts to become the best in class without having to code in difficult programs like Python or R."

Thomas Joosten

Investor & former CEO

"Growth Tribe nailed exactly what I was looking for in terms of getting up to speed with putting AI in practice"

Daan Wassing

Manager eCommerce

"Really enjoyed and learned a lot in this 2 days crash course on AI. The course is high-paced and contains many inspiring examples but is also practical."

Floris-Jan Zuure

Creative Project Manager

"The course gave many more insights than I could have expected beforehand. I feel confident about AI, know what I'm talking about and can use and create models without coding."

John Lee

Co-founder

"he practical application of AI tools opens a world of possibilities and I've got so much energy coming out of the course"

Sandra Schurink

E-commerce coordinator

"After following the course I can highly recommend it to anyone...literally anyone. In so many fields it can make your life easier and your insight greater."

Louise Van Hees

Customer Lead Innovation team

"What a great course! Feels like I have had a whole semester of courses just in 2 days: so much great knowledge and insights. If you want to be ahead of the crowd, sign up!"

1 Primrose St., London, London, EC2A 2EX

Located on the East side of the City of London, our London office in the heart of the UKs thriving tech scene of Shoreditch. Get in touch if you’d like to come to visit to discuss your Growth today! 

Growth Tribe Offices

GROWTH TRIBE IN NUMBERS

Icon companies trained

700+

Companies Trained

Icon team members

63+

Team Members

Icon hours of training

3450+

Hours Of Training

Icon experiment designed

995+

Experiment Designed

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12000+

Slides

Icon workshops

32+

Workshops

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Funding Bootstrapped

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6575+

People Trained

READY TO TAKE IT TO
THE NEXT LEVEL?

A 2-day course in London.